Zalo: Balancing a convenient and efficient communication tool with user privacy protection

It offers self-screening and proxy filtering modes, combining account data from multiple platforms to achieve efficient management and targeted campaigns for massive accounts. The system enables precise filtering by age, gender, interaction frequency, and online time, facilitating the implementation of social media marketing strategies.

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The root cause of high costs in cross-border marketing lies in "resource mismatch"—investing budgets and energy in ineffective accounts. WhatsApp account screening is key to solving this resource mismatch.By using ITG's full-domain filtering, enterprises can efficiently eliminate invalid numbers and focus on high-value customers, achieving a triple optimization of "reduced push costs, improved manpower efficiency, and saved opportunity costs".

In today's increasingly competitive cross-border marketing environment, "cost control" is just as important as "effectiveness improvement".Prioritizing WhatsApp account screening and using ITG's comprehensive filtering to build a precise and effective customer pool is crucial to maximizing the value of every marketing investment and achieving low-cost, high-efficiency growth in cross-border business.